In an unprecedented move, Nintendo has just announced the 2DS—a 3DS handheld minus the 3D-effect that no one uses anyway.
Along with dropping the 3D, the 2DS foregoes the folding clamshell design in favor of a solid plastic frame akin to that of the Gameboy. They've even manage to drop the price significantly, hoping to reach an even broader mass market at $129.
The 2DS will be available in the US on October 12th in two colors, black with red trim, or black with blue trim. The release is timed day and date with the release of the new Pokemon X & Y. Nintendo is banking on the buzz from the franchise coupled with a new low price for their handheld will amount to dramatic sales.
For now, there are no plans to release the 2DS in Japan.