You know that crazy petition that was started earlier this week demanding that Microsoft bring back the DRM that was initially supposed to be included with the Xbox One? Well the company has since responded to the online outcry, apologizing for its inability to properly communicate what its next-gen gaming box aims to provide to the consumer.
Xbox One chief product officer Marc Whitten explained to IGN:
I think it’s pretty simple. We’ve got to just talk more, get people understanding what our system is. The thing that’s really gratifying is that people are excited about the types of features that are possible, and it’s sort of shame on us that we haven’t done as good of a job as we can to make people feel like that’s where we’re headed.
The number one thing I want to do is I want to get the product out, because people are going to use it and obviously a lot of this is more evident, but certainly what I want to do right is now is talk more about how we thought about these features. How we thought about how Xbox Live works, how digital works.
I see people feeling like we’ve moved away from digital, when certainly I don’t believe that’s the case. I believe we’ve added on choice for people. It was an addition of a feature onto Xbox One, not a removal of a feature. And I understand people see things like Family Sharing and they’re like, ‘Wow, I was really looking forward to that,’ which is more of an engineering reality time frame type-thing.
Do you think Microsoft will be able to turn things around by better communicating what the Xbox One will offer consumers? Are you starting to warm up to the company's next-gen gaming console? What does Microsoft have to do to get you on board? Let us know in the comments below.
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