Despite incredibly successful launches, both Sony and Microsoft have an uphill battle ahead of them, as competition from the likes of Google, Apple, and Roku will make the fight for the living room a tough battle to win. At least, that's what Electronic Arts CEO Andrew Wilson believes.
Speaking at the Credit Suisse 2013 Technology Conference, Wilson explained:
Our market is evolving at a very, very, very rapid rate. I think that Microsoft and Sony have a real opportunity to build a strong following and a strong install base while they continue to be the single best way to get high fidelity, high definition interactive entertainment to your 80-inch television. If you think about Microsoft's strategy–and I think Sony shares some of this in their long-term view, of being a broader entertainment device in your living room–I think they have that time.
I think that three years from now, four years from now, they're going to be under some fairly stiff competition for the living room, from mobile providers, from Apple, from Google, from Roku, from Comcast, to try and own that living room experience.
What do you think? Will Apple and Google pose a real threat to Microsoft and Sony as we more forward in this new generation of console gaming and living room entertainment? Comment below and let us know.
